THE (SUPER)HERO JOURNEY

Week 1 Pre Training

KAJABI OPTIMIZATION:

Before we dive into "All The Things" let's cover Meg's Top 10 Tips for Optimizing your Kajabi Website.

This foundational training is critical to ensuring you set things up correctly on your site from Day 1, to avoid added time and rework later.

Expected Outcomes:

• Homepage & Website Theme Set-Up
• Blog Strategy for Written, Podcast & YouTube

• Upselling & Cross-Selling in your Student Library

• Page Builder Fundamentals

• Third Party Integrations

• CSS Tips & Tricks

By the end of this training, you’ll have the knowledge and tools to fully optimize your Kajabi site—ensuring a professional look and smooth navigation—so you can engage your audience effectively from day one.

Module 1

KNOW YOUR AUDIENCE:

In this module, we’ll dive deep into understanding your ideal audience (Even if you don't yet have one) —who they are, what challenges they're facing, and what they truly want. Using AI, you'll uncover the exact problems your audience is experiencing, their unmet needs, and how they're currently trying to solve them. This insight will allow you to create offers that directly address their biggest struggles and desires.

Expected Outcomes:

• Understand the psychology behind what drives your audience to take action.
• Learn to ask the right questions to discover their pain points, desires, and goals.
•  Master how to leverage AI (like ChatGPT) to gather meaningful insights quickly.
• Define your ideal client with clarity so you can create targeted, impactful offers.

By the end of this module, you’ll have a crystal-clear understanding of your audience’s biggest challenges and desires, allowing you to create content and offers that truly resonate and convert.

Module 2

PERFECT PRODUCTS: 

Let's bring your course idea to life and make it a reality. With ChatGPT's assistance, we'll craft a detailed course outline, engaging lessons, presentation slides, and video scripts. Plus, we'll create interactive workbooks and much more, all powered by AI!

Expected Outcomes:

• Using ChatGPT to put together your course, from planning it out to creating resource materials for your students.
• Explore the integration of gamification techniques to increase student engagement and enhance the learning experience.

By the end of this module, you’ll have clear templates and AI prompts to guide you in building a well-structured course with engaging lessons and interactive resources, making the creation process seamless.

Module 3

YOUR FREEBIE FUNNEL:

Now that you've outlined your course, it's time to select a freebie that resonates with your ideal client. We'll kick things off by brainstorming lead magnet ideas that not only attract but also provide real value to your audience. With the perfect freebie in hand, we'll then dive into constructing your Freebie Funnel and Micro Offer. Whether you opt for a straightforward PDF download, a  Quiz to segment your audience, or a Free Video Series to foster connection, you're in control of your journey.

Expected Outcomes:

Based on your freebie format, you’ll have the AI skills needed to:

• Brainstorm Titles, Headlines & Hooks
• Create a killer free download
• Script out the videos for your Free Video Series
• Create quiz questions and results.

By the end of this module, you’ll have all the guidance and prompts needed to create a high-converting freebie and funnel that attracts your ideal audience and moves them into your paid offer.

Module 4

MAGIC MESSAGING:

Saving countless hours with ChatGPT as your 24/7 co-writer. In this module, we'll dive into how ChatGPT can effortlessly craft your email copy, perfectly capturing your authentic brand voice. Say goodbye to the endless hours spent writing and rewriting. With ChatGPT, there's always a ready-to-go email or sequence at your fingertips, for every step of your online business.

Expected Outcomes:

• Quickly generate any email you need, right when you need it.
• Have emails for your Freebie delivery, Nurture Sequence, and New Student Onboarding drafted and set up in no time.

By the end of this module, you’ll know exactly how to use the provided prompts to quickly craft personalized, ready-to-send emails for each stage of your funnel, keeping your audience engaged without spending hours writing.

Module 5

BUY MY STUFF:

You’ve spent all this time and energy crafting your perfect product - now you need someone to pay you for it! This is the part of our program where we’re laser-focused on your sales funnel.

Expected Outcomes:

• Sales page copy drafted with the help of AI and in your authentic brand voice
• Sales Email Sequence drafted and ready to sell
• Onboarding emails drafted and ready to welcome your new students

By the end of this module, you’ll have access to copywriting prompts and strategies to create compelling sales pages and email sequences that convert your audience into paying students.

Module 6

CREATIVE CONTENT:

Now that your course and freebie are perfectly set up, it's time to shine a spotlight on your offerings. Let your audience know you're here to help them with compelling marketing content. With ChatGPT by your side, creating engaging and persuasive content has never been easier. From blog posts and social media updates to ad copy and beyond, we'll explore how ChatGPT can streamline your content creation process, ensuring your message resonates with your ideal clients.

Expected Outcomes:

• Learn techniques for brainstorming with ChatGPT, focusing on elements like your ideal client profile to ensure your marketing content is aligned with their customer journey.
• Understand Buyer Personas and how you can use them to create content your audience resonates with
• Use ChatGPT to produce a wide range of marketing materials quickly and efficiently.

By the end of this module,  you’ll have a library of AI-powered prompts and techniques that will help you create engaging marketing content—from social posts to ads—that speaks directly to your audience's needs.